Squarespace vs Shopify for eCommerce

Squarespace vs Shopify for eCommerce

I keep seeing a lot of questions in Facebook groups and forums about which website service provider they should go with; Squarespace or Shopify? I've done business with both platforms' eCommerce capabilities and have come to my own solid conclusion which I'm going to share with you today.

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How To Organize Your Digital Files For Your Handmade Business

How To Organize Your Digital Files For Your Handmade Business

Spring cleaning season is upon us and I'm feeling the need to get organized! We all know how to organize our homes, our offices, linen closets, kitchens, etc. There are a plethora of videos, blogs, and books online teaching you how to get more organized in your life. But what you don't see often is how to organize your digital life. I don't think there's a KonMari method of how to organize your product photos on your computer (actually, I wouldn't know because I haven't read the book, but it wouldn't surprise me if she did. If you know, tell me in the comments below!).

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Your Customers Don't Care About You

Your Customers Don't Care About You

So, how are we going to write our story in a way that makes people want to care? You start out about how your story is going to impact your customer. I'm talking about your About page. I've put in many hours learning about human psychology and how I can write my About page in a way that makes my customers care and want to keep reading.

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The Branding Series | Brand Style Guide

The Branding Series | Brand Style Guide

It's the last post in The Branding Series where I partnered with Creative Market! Today we're going to put our brand together into a brand style guide. This is a centralized place where your color palette lives, your patterns, fonts, logos, etc.

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The Branding Series | Logos

The Branding Series | Logos

So, today's lesson will be creating our logos. It depends on your graphic design know-how and how elaborate or simple you can go or want to go. Since this is a DIY series I'm going to walk you through how I created my logo for my jewelry business, which is a bit more elaborate, and also my plans for my Maker Monologues logo.

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The Branding Series | Patterns + Textures

The Branding Series | Patterns + Textures

You might be thinking "what does texture and pattern have to do with branding? We're not picking out a sofa here." Like choosing graphic elements it's an optional choice. But before you decide to not choose these things let's take a look at some brands that I think are excelling in this department.

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The Branding Series | Graphic Elements

The Branding Series | Graphic Elements

Today's post is all about choosing those icons, graphic elements, social media icons, and photo props that we want our brand to be associated with! This can be anything from stripes to cats to sunglasses to tools. Anything can be an icon for your brand.

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The Branding Series | Fonts

The Branding Series | Fonts

Welcome to the world of fonts! Having Creative Market in my toolbox throughout The Branding Series is a life savor. I'm certain they'll have the perfect font for your business. Pairing the right fonts can make your branding eligible and professional, but choosing the wrong font can make your brand seem confusing and a strain to read.

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The Branding Series | Color

The Branding Series | Color

Color can have an immense impact on people. It can bring you a feeling of calmness, a happy emotion, remind you of your childhood and so much more. Choosing the colors for your brand is quite possibly one of the most important decisions you'll make when branding. No pressure, though.

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The Branding Series | Brand Mood Board

The Branding Series | Brand Mood Board

In today's assignment, we will be creating a brand mood board. This assignment will be focusing on creating a Pinterest board because there's much more to choose from, plus its online branding so we'll want to choose some fonts we like, colors, elements, etc, that you can only find online.

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The Branding Series | The Full Picture

The Branding Series | The Full Picture

Hey Makers + DIYers! Welcome to the first post in The Branding Series. I’m partnering with Creative Market to take you along on a journey of branding my blog! Branding has always been one of the funniest parts of building an online business (I often wonder why someone would hire something this fun out to someone else?! But I know not everyone enjoys this as much as I do, so for those who do, you’re in for a real treat)

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The Branding Series

The Branding Series

Welcome to my new series where I'll be taking you on a journey with me. A journey to branding Maker Monologues. I have partnered with Creative Market, a fun online marketplace for anything digital. I've started a few online businesses and one thing I've learned is to not brand right away. Especially if you're a small, organically grown business.

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How To Set Up An Etsy Shop

How To Set Up An Etsy Shop

If you’ve been wanting to know how to set up an Etsy shop for your beautiful creations, vintage finds, or craft supplies then keep reading. I've been selling on Etsy for almost 4 years (wow, I just realized how long it's been) so hopefully, you find it’s the right fit for you and your future small business.

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7 Things To Consider When Pricing Your Products

7 Things To Consider When Pricing Your Products

Pricing your craft is an area where you should be spending a good amount of time and research on. For a lot of people, their pricing research goes as far as getting on the web, or often Etsy, and searching for the product they sell then choosing the price that they think would be a good fit.

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